Scandia Corporation offers cost savings technology in the field of nuclear imaging.

The company needed a high end look to promote their unique imaging camera: The Scandia-45. They were keenly aware of the “big-budget” medical competition at upcoming trade shows.

Design Matters helped establish a branding strategy with a slick personality that met their marketing needs. The marketing program included a strategic direct mail campaign. Timing for sending out each piece was coordinated with the trade show dates.

During the course of the project, Design Matters created a company website, targeted marketing pieces, a trade show booth, online animated banners, and trade publication ads.